Corporate Strategy: Disability Inclusion in Marketing Strategies - Part 1

Webinar

Date:
Thursday: May 13, 2010

Time: 1.5 hours

Presenters:

Description:

Three-quarters of people with disabilities are heads of household; nearly half (48 percent) of people with disabilities are the principal shoppers in their household. Capturing brand loyalty from these consumers is a solid strategy for increasing sales within this segment. The purpose of the webinar will be to highlight how businesses can create a competitive edge and avoid litigation by providing the same level of customer service to all customers including individuals with disabilities.

Materials & Resources

  • Due to copyright restrictions, the Powerpoint presentation and archive will not be available.


Materials & Resources

Due to copyright restrictions, the Powerpoint presentation and archive will not be available.



Organizational Sponsors

CSAVR-NET Council of State Administrators of Vocational Rehabilitation, National Employment Team

The CSAVR-NET works actively working with business, consumers and Vocational Rehabilitation (VR) State agencies. The national employment team is a coordinated approach to serving business customers through a national VR team (80 agencies) that specializes in employer development, business consulting and corporate relations. The approach provides business with direct access to qualified applicants and the support services provided by the public VR system.

DBTAC DBTAC: National Network of ADA Centers

The DBTAC is a national network of 10 regional ADA Centers that provide the most complete and experienced services for up-to-date information, referrals, resources, and training on the Americans with Disabilities Act (ADA) to businesses, employers, government entities, and individuals with disabilities, as well as media and news reporters.

USBLN US Business Leadership Network®

The USBLN believes in a workplace, marketplace, and supply chain where people with disabilities are fully respected for their talents, economic self-sufficiency, and entrepreneurial spirit. Through its network of 54 affiliates in 32 states, including the District of Columbia – representing more than 5000 employers, the USBLN® promotes the economic advantages of employing, marketing to, and purchasing from people with disabilities.

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DBTAC: Southeast ADA Center
Phone: (404) 541-9001 [voice/tty]
Email: sedbtacproject@law.syr.edu

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Web updated: July 30, 2010

Site Sponsors

  • Southeast DBTAC: Your Regional Resource Center for the ADA
  • Southeast TACE: Region IV
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